Jeans, from "Gênes", Genoa. Behind the most democratic and versatile fabric of all there is an Italian story. With the diffusion of the Indigo plant and the discovery of a cheap way to die in the "blue", an aristocratic trademark became the color of people and took the name from the Italian city in which the tough canvas was worked.
In Genoa it was the color of the trousers of merchants and sailors, but above all port haulers. From the Italian city jeans arrived in the USA and in one century became the icon we all know.

Matching a men's denim shirt is easy, but most of the ready to wear denim shirts do not have that perfect fit that only a bespoke can guarantee.

So how to wear it like a pro? 
If you are a fan of total denim, remember that you can match it with a pair of trousers of the same fabric, but in a different shade to create a little contrast. Of course, the simplest and most error-proof combination is to wear it a little unbuttoned on top of a white t-shirt or with cardigans and wool sweaters. But a jeans shirt goes very well also with blazers too! Have you ever thought about wearing a jeans shirt with tie? Despite being one of the casual garments par excellence, in fact, it can also be worn with more formal outfits, such as a lounge suit. Use a matching pocket square and you will master "smart casual".